
For the final Premiere video project I settled on the idea of hosting a picnic as a kind of promotional video for Collect since it’s all about gathering creatively in your area. I thought for a bit about doing a how-to video, but felt like I’d already covered that with the audio story and so wanted to focus on visually telling the story of a picnic as a commercial for Collect. I envision this video on the main webpage or Facebook group for Collect.
I knew exactly the park I wanted to host it at. It’s this great park called Kate O. Sessions that looks out over all of San Diego and has a great view of the city skyline. I figured this was fitting because of the logo that I designed for the Illustrator portion of this class. Once I settled on location I reached out to Reed and Rye (who I interviewed for my audio story) to see if she wanted to design the picnic. She was in! Next, I reached out to a friend currently in school for Peace and Justice to see if she wanted to give a sort of TED Talk to give our event some extra substance.

Once we nailed down the logistics, we arrived early last Sunday to set up. I neglected to create a shot list prior to and tremendously regret it because once we got set up and people started arriving it was hard to stay focused. Turns out it’s really hard to film an event you are in fact attending.

For filming, I used a mixture of my cellphone and my Canon DSLR. I knew I wanted lots of close ups of the food spread and tons of footage of my friends. The shots were harder to get than I planned for. I am very shaky filming even when I try to keep the camera and my elbows close. A lot of the footage I gathered was too shaky or quick to use. I needed to remind myself to slow down and stop filming vertically!!
To begin the actual editing process I loaded up all my clips into Premiere and made smaller clips to fit into my sequence. The clips I originally had sequenced without the other park shots I gathered this week. The music I have attached was found on SoundCloud. It is called Positive Ukulele by Sokolovsky Music. I chose this music because of its positive relaxed vibe just like our picnic.
To start the final edits this week, I returned to the park for the establishing shots and more shots of the park’s amazing views. Next I went into Illustrator to edit my logo to a white and see through version of my original logo. I placed this logo over the beginning and the end of the film and used film dissolve transitions. I then incorporated the rest of the park footage and added transitions in between each of the clips. I tried to used transitions that would make the choppy bits flow a bit better. I got some feedback on them being out of focus and too quick. I still so regret not filming the picnic aspects better, but I had to work with the footage I had. I couldn’t reshoot the whole picnic. 😉 Next I had the music fade out at the end. On order to incorporate more of the feedback I received, I did add a line at the beginning to incorporate more of an “about”, but to me it looked busy so I removed it. I recognize this video does not have a voice over, but I feel the video itself accurately articulates that Collect is about “gathering creatively”. Additionally, it will make a great welcome to our webpage. Hope you enjoy! 🙂
| Timestamp | Visuals | Audio |
| 0:00 | Close up of tree then pan to sky | Music begins |
| 0:01 | Collect Logo fades in | Music continues |
| 0:04 | Collect Logo Fades out | Music continues |
| 0:05 | City skyline | Music continues |
| 0:09 | Close up picnic shot panning to friends circled | Music continues |
| 0:20 | Close up of food | Music continues |
| 0:22 | Park wide shot | Music continues |
| 0:24 | Jess in foreground smiling others in back | Music continues |
| 0:28 | Tree shot panning to branches | Music continues |
| 0:33 | Close up shot of picnic | Music continues |
| 0:37 | Wide shot of group | Music continues |
| 0:40 | Picnic closeup | Music continues |
| 0:46 | Wide shot of park framed by branch | Music continues |
| 0:49 | Medium shot of opposite side of group | Music continues |
| 0:53 | Picnic close up | Music continues |
| 0:55 | Lower angle shot of group from below | Music continues |
| 1:01 | Picnic close up | Music continues |
| 1:03 | Smile close up shot | Music continues |
| 1:06 | Grass foreground scenic shot | Music continues |
| 1:08 | Collect logo fades in | Music continues |
| 1:11 | Collect logo fades out | Music continues |
| 1:14 | Grass foreground scenic shot fades out | Music fades |
